Cookie Policy

Cookie Policy

Effective Date: 15 May 2025

This Cookie Policy explains how Needsync Foundation (“we”, “us”, or “our”) uses cookies and similar tracking technologies when you visit our website https://needsyncfoundation.org. It also describes your rights and options regarding cookies.

By continuing to use our website, you consent to our use of cookies in accordance with this policy, unless you disable them using your browser settings.

What Are Cookies

Cookies are small text files placed on your device when you visit a website. They allow the site to recognise your device and store certain information about your preferences or past actions. Cookies do not collect personally identifiable information unless you explicitly provide it.

We use both first-party cookies (set by our website) and third-party cookies (set by analytics or advertising platforms).

Why We Use Cookies

We use cookies for the following purposes:

Essential Website Functions
These cookies are necessary to enable basic website functions such as page navigation, form submissions, secure logins, and payment processing.

Performance and Analytics
We use cookies from tools like Google Analytics to collect anonymised data about how visitors interact with our website. This helps us understand user behaviour, improve website performance, and optimise navigation.

Advertising and Retargeting
We use cookies from platforms like Google Ads and Meta (Facebook/Instagram Ads) to serve personalised advertisements based on your browsing behaviour. These cookies allow us to track ad performance, measure conversions (e.g. form fills or donations), and retarget relevant audiences across the web.

Donation and Payment Tracking
If you make a donation or payment via our platform, cookies help us process the transaction securely and track related conversion data (e.g. completion of payment, donor type). This may involve cookies set by third-party payment processors or donation platforms.

User Preferences
Cookies remember your preferences (such as language settings or previous form data) to enhance user experience and avoid repetitive input.

Types of Cookies We Use

Strictly Necessary Cookies
These cookies are essential for core website operations and cannot be disabled.

Functional Cookies
These cookies enable enhanced functionality and personalisation, such as pre-filled forms.

Performance Cookies
These cookies collect data about site usage for analytics and optimisation purposes.

Marketing and Advertising Cookies
These cookies track your browsing across websites to display relevant ads and content. These may be placed by third-party ad networks.

Third-Party Cookies in Use

We may use the following third-party services that place cookies on your device:

• Google Analytics – For tracking website usage and visitor demographics

• Google Ads (Google Tag Manager, gtag.js) – For remarketing and conversion tracking

• Meta Pixel (Facebook & Instagram) – For ad retargeting and campaign performance

• Razorpay, PayU, or other gateways – For secure donation and transaction tracking

Each of these providers has its own privacy and cookie policies, which you may review on their respective websites.

Managing and Disabling Cookies

You can control or disable cookies through your browser settings. Most browsers allow you to:

• View what cookies are stored

• Delete existing cookies

• Block third-party or all cookies

• Set preferences for specific websites

Please note that disabling certain cookies may impact the functionality of the site, especially payment, donation, and form-related features.

To opt out of personalised ads, you may also use:

• Google Ads Settings: https://adssettings.google.com

• Meta Ad Preferences: https://www.facebook.com/adpreferences

• Global opt-out tools like https://optout.aboutads.info

Updates to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in technology, law, or our services. Any changes will be posted on this page with the updated effective date.

Contact Us

If you have any questions or concerns about our use of cookies or your data privacy rights, please contact us at:

Needsync Foundation
Email: info@needsyncfoundation.org
Phone: +91-9987154568
Address: Dahisar Bridge – St George Church, Mandapeshwar, Dahisar West, Mumbai, Maharashtra 400068